Press Release of Sila National Park at Fitur 2018

Sila National Park from 17th to 21st January attended for the first time, as a guest in the stand set up by the Calabria Region, the International Tourism Fair in Madrid (FITUR).

FITUR (International Tourism Fair) is a global meeting occasion for professionals in the sector, which in the 2017 edition counted the accreditation of 9,672 companies and proved to be an important showcase for the 2018 data. The Park participated in the perspective of the forthcoming organization of promotional activities aimed at the Spanish tourism target, which can also be realized because the company Ryanair offers flights from Lamezia Sant’Eufemia airport at low cost for the Madrid Barajas airport.

In fact FITUR is a privileged scenario for the global tourism industry as well as a useful tool for the development and promotion of agreements and business contacts, whose growing international recognition has also been highlighted by the World Tourism Organization that has chosen it, in the past edition, as the venue for the inauguration of the International Year of Sustainable Tourism for Development, declared by the United Nations, consolidating its position among the most important events in the international ranking.

The Special Commissioner Sonia Ferrari is very satisfied with the results of this participation and hopes to be able to bring the Park Authority to an even greater visibility and to the organization of future activities that can have a real impact on the territory.

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